Entail

Even as the unprecedented credit crisis adversely stirred the world economy in 2008, online shopping sites seemed to perform give out than traditional retailers which were severely impacted. Analyze the e-retail business model and equivalence its strengths and weaknesses with brick and mortar retail. Give reasons for its worldwide growth, providing relevant facts and figures, and alike inside information of some major online retailers. Given the growing retail heavens in India, what are the future prospects for e-tailing in India? The Ecommerce market is judge to touch 9210 Crore INR in 2007-08, E Tailing or E RE-tailing market is only about 1150 Crore INR according to a eyeshot conducted by Internet and Mobile Association of India and Indian grocery Research Bureau (IMRB). For the purpose of this article E-tailing is defined as Ecommerce sites including auction sites that sell groceries, apparel, CDs, books, electronic items, gifting item etc only if exclude travel, digital downloads and online classifieds sites. The top E-tailers in India are indiatimes.com, fabmart.com, rediffshopping.com. They lay down managed to retain their lead due to innovative business strategies, tote up chain model and changing urban lifestyles why is Ecommerce so important?

The growth in the E-tailing market is driven by the need to save time by urban India. too with over 2.5 billion internet users, access to internet has also played an important role in growing the markets. changing demographics (youthful India), changing lifestyles and exposure to the developed markets sure give a fillip to this fledgling industry. The soaring real estate be in India have certainly inspired many an online venture. in any case E-tailers have developed many innovative promotions to lure guests and in that location by growing the market. Barriers to Growth But then whole is not well in the E-tailers paradise. The cost of customer acquisition is pretty high in India about 1100 INR/customer which eats into... If you want to get a full essay, consecrate it on our website: Orderessay

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