Campbell Soup Evaluation

Valuation of Campbell dope Company Susan Price December 11, 2008 Dr. Jacqueline Garner Finance 601 Business description & drawing memoir Campbell soup Company is a global manufacturer of eminent quality soup, beverage, confectionery, and prepared food products. The party is 136 years old, counts rough 22,500 employees and represents close to $8 billion in annual sales. Its portfolio is truly broad and now includes more than 20 market-leading patsys. Campbells northwestern American portfolio includes powerful retail and food service brands, including: Campbells, Pace, Prego, Swanson, StockPot, V8, and black gum Farm. Each of these brands is #1 or #2 in its family or segment. The North American business represents $5.2 billion in sales, with operations in the United States, Canada, Mexico, and Latin America. Campbells similarly has an international presence and its portfolio features leading brands in europium and Asia Pacific. Campbell owns a variety of soup and sauce brands, including Erasco soups in Germany and Liebig soups in France. The company also owns dry soup and sauce businesses in Europe under the Royco, D&L, Heisse Tasse, and Blå Band brands. In Asia Pacific Campbell owns the Arnotts brand of biscuits and snacks. Their international business represents $1.5 billion in sales.

What is today an historic corporation started more than 130 years ago, when a early chemist named Dr. John T. Dorrance made his mark on history with the invention of condensed soup. He created an icon and laid the foundation for Campbell Soup Company, one of the most beloved food companies of all time. Since then, Campbell has prongy into prepared foods and sauces, cookies, biscuits, and beverages, building iconic brands around the world. Primary competitors Campbell Soup has large household penetration in the North American market; with 85% of households purchasing Campbell soups, the company holds a lovesome position on the market. Campbells... If you want to get a sound essay, order it on our website: Orderessay

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